BoostGeo Research
Evidence for clearer, more AI-ready websites
Original research, practical explanations, and transparent benchmarks for people improving how websites are retrieved and understood.
Check your website freeVerifiable. Not necessarily discoverable.
Our 100-business AI search pilot separates being mentioned, receiving an official-site citation, and supporting a named service fact. Explore the results, methods, and limits across three recorded answer surfaces.
Read the AI Search Visibility Study →Essential guide · Free white paper
Build a practical GEO strategy
Learn what generative engine optimization means, how it relates to SEO, and how to turn clearer information into work you can verify.
Generative Engine Optimization
A complete reading guide with a worked content example, measurement boundaries, and a reusable GEO checklist.
Read the guide →Start with the fundamentalsGEO vs. SEO: what changes?
Understand the overlapping foundations and the different results worth measuring.
Explore the comparison →Put it into practiceYour next GEO improvement cycle
Choose a useful change, preserve the evidence, and export your completed checklist.
Use the checklist →Most local business websites work for people. They still make machines guess.
We evaluated 1,000 public homepages across 10 industries and 10 major U.S. metros. The report publishes the methodology, limitations, cohort register, and chart data.
Explore the full study →Industry benchmark
Compare the descriptive medians
Select an industry to put its captured-homepage median in context. These are not rankings of business quality or public AI visibility.
Understand the evidence
What can AI understand from a business website?
Start with what the study actually measured, then explore the recurring evidence gaps and differences between sampled groups.
What business websites leave unclear for AI
A unique-site analysis of four evidence layers: identity, page explanation, representation, and crawler access.
Read the analysis → The human storyCan AI understand your business website?
What 1,000 homepages revealed about the evidence businesses give machines—and the important things this study cannot prove.
Read the analysis → Industry findingsWhich industries gave machines the clearest homepage evidence?
The ten industry medians, what they mean, and why the findings should not become a simplistic leaderboard.
Read the analysis →Improve and verify
What should we improve next?
Move from a measured gap to the appropriate technical check, practical change, and comparable verification.
Make the website easier for AI to understand
Clarify identity, services, locations, page signals, and structured facts in a sensible order.
Read the analysis → Practical auditTechnical SEO checklist: find, fix and verify
Review access, indexing, canonical URLs, links and performance, with a worked repair example.
Use the checklist → MeasureInspect the technical foundation
Check site structure, speed, links, crawl signals, and indexing configuration separately from business clarity.
Explore Site Health → ImproveTurn the finding into accountable work
Keep the source evidence, affected page, requested change, and acceptance condition connected.
Explore Fix Center → VerifyConfirm that the intended fix reached the live site
Preserve the before state, approved change, public result, and later measurement.
Read the verification guide →Publish and observe
How does evidence become a durable source—and what happens next?
Publish approved information, then measure external answers and buyer journeys as separate observations rather than assumed outcomes.
Create a controlled source of truth
Review and publish approved facts through supported human-readable and machine-readable outputs.
Explore Verified Facts → ObserveMeasure answers to buyer questions
Inspect brand mentions, competitors, citations, and repeated run context without claiming universal visibility.
Explore AI Visibility → ConnectFollow the complete customer decision
See where evidence supports—or breaks—the path from discovery through comparison and choice.
Explore AI Journeys →For publications and partners
Reuse the research without rebuilding it
Accounting and law websites showed a 21-point median gap
A carefully qualified comparison of two professional-services samples and the homepage signals behind the difference.
Read the analysis →Media kitCharts, methodology, and citation guidance
Download publication-safe graphics and use concise, accurate language when covering the study.
Read the analysis →Your website
Move from a benchmark to your own evidence
Run a free Website Readiness check and see the specific signals BoostGeo can substantiate on your page.